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As a website owner or SEO specialist , you may have encountered the frustrating issue of seeing " Crawled - Currently Not Indexed " on Google Search Console.  This issue can be quite perplexing and disheartening, as it means that Google has successfully crawled your website but has... View More

Google Ads , formerly known as Google AdWords, is an advertising platform that allows businesses to create and display ads on Google's search engine results pages (SERPs) and other websites within the Google Display Network . Here are some advantages of using this powerful advertising tool:... View More

Investing in pay-per-click (PPC) advertising is one of the best ways to quickly boost online visibility, leads, and sales. But how much does PPC cost? PPC pricing can vary depending on various factors, such as industry and ad network. While ad budgets can vary dramatically, the average spend for... View More

Definition of Fake Reviews Fake reviews are any type of review that is not genuine or honest. They may be written by people who have never used the product or service in question or by those who have been incentivized with discounts or freebies in exchange for writing positive comments about the company.... View More

If you've been keeping up, you're likely aware that Google Analytics 4 (GA4) has taken over as the primary analytics tool from Google, replacing older versions like Google Analytics (GA) and Universal Analytics (UA) as of July 1st, 2023.  As a result, the location where you access your... View More

In today's fast-paced business world, small enterprises encounter numerous challenges, including the current phenomenon known as the "Great Resignation."  According to Guidant Financial , approximately 63% of small business owners have responded to this trend by increasing their... View More

The Growing Concern for Small Businesses in Talent Acquisition In today's competitive job market, small businesses face numerous challenges when it comes to hiring new talent. The process of talent acquisition has become increasingly complex, making it difficult for small business owners to find... View More

Once again, we are witnessing the resurgence of malvertising through brand impersonation. This deceptive tactic has made a return, posing a significant threat to online users and businesses alike. It is crucial to stay vigilant and informed to protect yourself from the risks associated with this... View More

GoDaddy, a major web hosting provider, reported that an unknown hacker had infiltrated their cPanel shared hosting environment, stealing source code and installing malware on the servers.  The incident was discovered in early December 2022 when customers began to report that their sites were... View More

Optimize your content Google themselves have explained how its search engine works.  Too many people are trying always trying to trick Google's algorithms, thinking they have a way to beat or cheat Google. If you are unaware of this, then you should equip yourself with this knowledge or... View More