Cotton Bowl Athletic Association, located at 1 AT&T Way in Arlington, Texas, specializes in event management, focusing on college football bowl games. This organization is dedicated to delivering innovative sports experiences for universities, student-athletes, sponsors, and the local community. The association's commitment to excellence is evident in its successful execution of events like the Goodyear Cotton Bowl Classic, which celebrated its 87th edition on January 2, 2023.
The Cotton Bowl Athletic Association operates as a premier event management company, emphasizing quality and engagement in every aspect of its operations. The organization plays a vital role in enhancing the college sports landscape, ensuring that each event is memorable for all participants. With a strong focus on collaboration, the association partners with various stakeholders to create a vibrant atmosphere that showcases the spirit of college football.
